Authorpreneur’s Almanac #24: Sean’s 2014 Reading List

Something different today! In September of last year I started reading. A lot. This was a big deal for me because despite producing millions of words per year, I haven’t read this much since the year my daughter was born. It’s felt like a very welcome return. Because I track many things, I’ve naturally been […]

Authorpreneur’s Almanac #23

Tara Jacobson is awesome. She helps entrepreneurs with their marketing, and has been instrumental in getting us going with our social media initiatives. All that stuff we talked about a few months back? Well, Tara is actually doing it. Today’s Almanac is a video showing an update on her progress. Of course you’re smart enough to have […]

Authorpreneur’s Almanac #22

Happy New Year! The Almanac was one of the most interesting things we did last year as a company. This year it will be even more exciting, as we go from good to great. Last year’s word was iterative, this year’s — even though Dave makes fun of us — is optimize. We’ve already started to (slowly) optimize our […]

Authorpreneur’s Almanac #21

Authorpreneur’s Almanac #20

We’ve had quite a lot of starting and stopping with our social media initiatives. Mostly stopping. Longtime awesome follower of the Smarter Artist — since loooooooong before it had a name — Tara Jacobson raised her hand to help. First, she made us a video showing her process. We said, that’s awesome. How about we hire you […]

Authorpreneur’s Almanac #19

We’ve talked a lot about Sterling & Stone’s 2015 goals — ambitious to say the least. These goals, especially our Q1 initiatives are among the things we discuss most often. It may seem arrogant to continuously compare ourselves to Pixar, but we believe that it’s smart to know what we’re aiming for and to constantly […]

Authorpreneur’s Almanac #18

It’s nice to see these meetings getting so efficient! That long list of things we still needed to sweep up just a couple of weeks ago was daunting. But it’s inspiring to see how far we’ve come in just a couple of weeks. In this 20 minute video we breeze through our list of must-dos […]

Authorpreneur’s Almanac #17: 9 Indie Publishing Lessons We Learned in 2014

Remember that monster list last week, of things we still have to do this year to prepare for the next one? We’ve made major progress already. But we want another week of work behind us before we meet on the list and share that list with you. This week we’re doing something different — a […]

Authorpreneur’s Almanac #16

10 Things We Need to Finish Before the End of This Year I figured we’d take a break from the regular keynotes this week. The response to our usual format has been overwhelmingly positive. And I do love doing them a lot more than I expected. When I started the Almanac, I did that first […]

Authorpreneurs Almanac #15

Hey there Repeaters, Following my Keynote on audience avatars (and an SPP semi-devoted to the topic) we held a meeting where the three of us articulated avatars for our ideal readers. You’ll notice our lack of general enthusiasm. This was a hard week, and a particularly difficult day. Johnny and I had just finished the rough […]